Children's Hunger Fund
Brand Identity

About the Work

During my time at Children’s Hunger Fund I’ve had the privilege of stewarding the CHF brand. When I first was hired, the organization had been without a designer for some time and their style was lacking consistency. I began by taking what worked in the brand’s style and discarding what didn’t. From there I laid a foundation for the brand’s identity, established guidelines, and then built upon them over my entire tenure.

I was entrusted to lead and oversee the design and art direction for Children’s Hunger Fund. In doing so I also had the opportunity to supervise and lead many designers to ensure CHF’s brand identity remained consistent. I've gotten to touch every single kind of design project you can think of from print and social media design, marketing campaigns, and full website design and development and much more. Here is a taste of the different kinds of projects I had the opportunity to complete.

My Role

Graphic Design
Branding
Art Direction
Print Design
Social Media
Logo Design
Brand Identity
Illustration
Signage
Wall Graphics
Marketing Materials
Website Design

Client Testimonial

Morgan Owen

Executive Director, RD | Children's Hunger Fund

Josh came to Children’s Hunger Fund in a time where we were still determining how the brand was going to evolve. Josh’s grasp on the nuances of a brand, from ideation sessions to final product, led CHF to a cohesive brand identity. His attention to detail and work ethic allowed the organization to rapidly transform every aspect, from print and digital to the aesthetic of our offices. Josh also set the department up for success in evaluating workflows and transitioning projects that were incredibly cumbersome to more streamlined versions. Josh will be a value-add to any client or organization as he brings creative ideas and approaches to all aspects of his work. Anything he produces will be done with care, an eye for detail, and expert precision as he has continually demonstrated these qualities in his tenure at Children’s Hunger Fund.

Project
Food Pak
Packaging & Campaign Identity
Poverty
Encounter
Brand Identity